Opus Creative doesn’t just create content, we create tools to help deliver content. Like the Copilot Sales App we developed for Dell Technologies. The first step? A name. To capture how handy this portal would be to users, we landed on Copilot. Then we tackled the UX, design and writing to give Dell a tool that would allow them to serve up timely and relevant content to sales makers around the globe. But we didn’t stop there. To boost adoption of the app, we created App Store videos and internal how-to videos to help get the app onto the phones of sales teams.
