OPUS CREATIVE
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BRANDING

BRANDING

BRANDING

CLEAR CREEK DISTILLERY

While the Craft Brew Revolution was brewing in Portland, there was another visionary boozehound hard at work crafting spirits of his own. Since 1985 Clear Creek Distillery has been perfecting their old world-styled fruit-based spirits. And while three decades can be a good thing for brandies and whiskies, not all logos age as well after 30 years. So when Opus was given the opportunity to update the branding and packaging of this Portland spirit stalwart, we went all in. Featuring lush, locally rendered botanical illustrations and iconic metallic ribboning as a nod to the copper pot distillers, the CCD family of packaging is at once historical and fresh, with a look toward the future.

 

SP PROVISIONS

 

PACT

Kelly girls are fine and good, if you're hiring people to run the soda counter at Woolworths; however, if hiring the best and brightest creative talent in the industry is the goal, you're going to need the services of PACT Creative Staffing. Steeped in imagery evoking childhood pinky swears and merit badges, Opus deftly translated the PACT brand vision from cocktail napkin to fully realized brand identity and website in a few short weeks.

 

TAO (TECHNOLOGY ASSOCIATION OF OREGON)

When one of the largest high-tech trade groups in the Silicon Forest needed a brand overhaul, Opus was asked to deliver. We developed an identity rooted in the people of the Pacific Northwest rather than in predictable bits-and-bytes. With thick lines and and an assertive color palette, you can find TAO's new face at home on lapel pins, emblazoned on banners, or anchoring their bi-weekly communications.

 

NIKE RECORDS MANAGEMENT

Nike employees make email. A lot of email. So much email in fact that they needed a corporate communication effort to quell the tide. From logos and brochures to posters and websites, we put a creative spin on the whole initiative, developing an on-brand campaign that was designed to educate and inspire.

 

TECH SOFT 3D

Technology moves fast but technology branding doesn't always live up to Moore's Law. So when Opus was asked to help update an aging technology icon we were asked to maintain some elements of previous redesigns while incorporating fresh typography and a new, cooler color palette.

 

POTTER TRUST FIDUCIARY SERVICES

When it comes to making financial decisions, sometimes it's all in the name—trust. In a branding move that combines the friendliness of a handshake with the fortitude of an unbreakable chain, Potter Trust is set to endure for years.