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 Nike Swingman Campaign

Swinging for the fences with an integrated campaign

 

Baseball. America’s favorite pastime. And the foundation for some of our favorite work. When Nike Baseball turned to Opus Creative for an in-store and online campaign that would do their Ken Griffey Jr inspired “Swingman” line justice, we stepped up to the plate. We strategized and concepted. We directed the photo shoot (on-field and in-studio). Then we wrote and designed endcap cards, rounder toppers, wall graphics, display ads and more.